Heidi has worked hard over the past decade to make her mark on the new house and techno music generation. You only have to visit her worldwide brand of Jackathon parties or listen to her BBC Radio 1 show to experience her passion for music and fiery nature.
“It’s the way you bring it. If I stood there staring into a laptop and not looking at the crowd once, I could play all the hits and it would sound like shit because I wasn’t interested in it,” Heidi explained to the Independent newspaper in 2011. “I came from the dancefloor, I love dancing. It’s disappointing when you leave without a strong memory from the night. I want to finish it with an explosion.”
Her Jackathon parties were inspired by her youthful endeavors into house and techno music. Heidi heard its calls across the water growing up in Windsor, Ontario Canada, just across the border from Detroit. Relocating to London in 2000, she picked up her craft and deep expertise behind the counter first at Koobla Records, and in 2003 Heidi was part of the team that opened up London’s foremost record shop, Phonica.
“I started in 2004, then it kicked off during the summer of 2006. That’s when Get Physical were at their peak and the M.A.N.D.Y guys and DJ T took me under their wing.“ After a brief stint in Berlin, Heidi was invited in 2008 to do her own BBC Radio 1's ‘In New DJs We Trust’ show on a six month contract. She remains there to this day, now hosting her own ‘Radio 1's Residency’ on Thursday nights.
“I’m very persistent. When I heard ‘In New DJs We Trust’ was finishing I made a conscious decision to move back to London because I knew I needed to be involved, I needed to be as in-their-face as possible and say ‘Look I’m here and I’m dedicated, I want to do something.’”